Our Why

Our business is on a mission to see Every African Drinking African Coffee.

We are doing something 'bigger than us,' something that is entirely faith-driven.

We are developing a creative, fun space for people on our continent to appreciate and take ownership of our rich coffee heritage.

We aim to be the catalyst that bridges the gap between farmers and consumers, while providing a platform to buy good quality, affordable coffee.

One Tribe is an expression of our love for coffee, our community, and our continent. "For God and our country!"

East Africa is the cradle of coffee; Ethiopia is where Arabica coffee was first discovered, and Uganda is the birthplace of Robusta.

We are based in Uganda, which is an incredible coffee destination; home to both Fine Robustas and Specialty Arabica.

  • Fair & Transparent

    We source directly from coffee farmers & processors in Uganda, and pay premium prices for quality coffee

  • Curated Quality

    All our coffee is roasted in small batches, and graded by our in-house International Q Arabica Grader

  • Community-Centered

    Led by two generations of women, our faith-driven business has community development at its core